• Utter
• Speak
• Chat
• Gossip
• Yak
• Converse
• Discuss
• Confer
• Argue
• Squabble
• Quarrel
• Tell
• Inform
• Advise
• Warn
• Direct
• Say
• Pronounce
• Assert
• Stress
• Claim
• State
• Declare
• Affirm
• Aver
• Profess
• Confirm
• State
• Avow
• Admit
• Acknowledge
• Give voice
• Mouth
• Pronounce
• Articulate
• Voice
• Interrogate
• Quiz
• Grill
• Request
• Appeal
• Plead
• Summon
• Beckon
• Solicit
• Beg
• Brawl
• Whimper
• Snivel
• Weep
• Blubber
• Bawl
• Mewl
• Moan
• Yell
• Shout
• Bellow
• Roar
• Thunder
• Whoop
• Yelp
• Cheer
• Murmur
• Sigh
• Holler
• Shriek
• Outcry
• Exclaim
• Vocalize
• Remark
• Mention
• Recite
• Phrase
• State
• Ask
• Request
• Inquire
• Question
• Query
• Pose a question
• Express
• Request
• Call upon
• Cry
• Wail
• Sob
• Squall
• Howl
• Scream
• Bark
• Yap
• Snarl
• Hoot
• Whisper
• Mutter

Robijn is Dutch fabric softener brand owned by Unilever. I recently bought a bottle of their new "Robijn Crème" concentrated fabric softener. When I read the back of the bottle I could see that their marketing department had gotten free reign:

Verwen je zintuigen & kleding met Amandelolie. Robijn Crème is pure verwennerij voor jezelf en voor je kleding door de rijke crèmige samenstelling en verzachtende Amandelolie. Een echt verwenmoment! Zoals genieten van een heerlijke chocoladetruffel die smelt in je mond. Gun jezelf dat speciale moment. Ook op een gewone maandagochtend.

I will attempt a (quick and dirty) translation into English:

Give your senses and your clothes a treat with Almond oil. You are pampering yourself and your clothes with Robijn Cream because of its rich creamy composition and its softening almond oil. A true moment of pampering! Like enjoying a delicious chocolate truffle which melts in your mouth. You deserve that special moment. Also on a regular monday morning.

WTF?! I wish I could know the genesis of this brilliance. Does anybody know who is responsible?

http://www.xrite.com/custom_page.aspx?PageID=77

When I think about smell x design challenges, I immediatly think of perfume ads and how surreal they look to me.

The task here is to think over these perfume commercials and then check in the nearest perfume store if u got the conclusion right. If the ad's atmosphere and the real fragrance match. I chose a commercial of a perfume I never smelled before. Let's check it out...

-------------------------------------------

Quando penso em um confronto entre olfato x design, comerciais de perfume e como eles me parecem  surreais me vêm imediatamente a cabeça.

A tarefa aqui é analisar essas peças abaixo e depois conferir na loja de perfume mais perto se vc achou certo. Se a atmosfera do comercial e a fragrância real conferem. Escolhi um comercial de um perfume que nunca senti antes. Vamo lá...

Gucci by Gucci

Information we have in the ad:

There's an urban take in the beggining, we only have female models, they are well dressed, they're dresses are bold and sensual, there's a disco music background, the hue of the commercial is mainly hot, the product bottle is giant and has a squared shape, the place they're at is aristocrtic, in a classic/modern style.

Well, that's it, I think... tomorrow I come up with my answer and tell you if my impression matched. I'm not saying what I think right now so you can think by yourselves and get to your own conclusion.....

------------------------------------------------

Informaçao que temos no comercial

Há uma cena urbana no começo, temos apenas modelos mulheres, estão bem vestidas, seus vestidos são ousados e sensuais, há um fundo musical de discoteca, o tom de cor do comercial e quente, a embalagem do produto é gigante e tem um formato quadrado, o local onde elas estão é aristocrático, em um estilo clássico/moderno.

Bom, acho que é isso... amanhã eu venho com a minha resposta e lhes digo se a minha impressão bateu. Eu não vou dizer o que eu penso agora para que vcs pensem por si mesmos e cheguem a sua própria conclusão....

This is the first list of the senses series, focusing on Sight expressions and actions:

• Flinch
• Cringe
• Wince
• Grimace
• Scowl
• Frown
• Gape
• Look
• Scope
• Search
• Skim
• Browse
• Squint
• Peep
• Peer
• Peek
• Eye
• Ogle
• Scrutinize
• Analyze
• Dissect
• Inspect
• Pore Over
• Study
• View
• Survey
• Gawk
• Scour
• Comb
• Preview
• See
• Witness
• Glimpse
• Perceive
• Stare
• Recognize
• Regard
• Examine
• Observe
• Eyeball
• Gaze
• Glance
• Glower
• Scout
• Seek
• Spot
• Watch
• Behold
• Notice
• Discern
• Guard
• Glare
• Goggle
• Scan
• Screen
• Monitor
• Sight
• Spy
• Wink
• Inspect
• Check
• Get a load of
• Feast eyes on

--------------------------------------

Seguem uns vídeos que usam associações e metáforas envolvendo sentidos e a experiênca com o produto de uma forma bem criativa. Divirtam-se!

Smell / Olfato

This commercial uses a known formula of deodorant ads, a magic and irrealistic attraction that the product can provide. But this idea is presented in a light and interesting way, with a great sound background and really "attention-grabbing" script.

--------------------------------------------------------

Esse comercial usa a velha fórmula usada na venda de desodorantes, uma mágica e surreal atração que o produto pode proporcionar. Mas essa idéia foi apresentada de uma maneira bem suave e interessante, com uma música de fundo bem gostosa de ouvir e um roteiro que prende a nossa atenção.

Touch / Tato

Great animation, that explores all the water behaviors when it interacts with certain elements. Again, the song gives an positive and cute atmosphere to the ad. A bit long, but very cool...

---------------------------------------------

Animação muito legal, que explora todos os comportamentos da água quando ela interage com certos elementos. De novo a música dá uma atmosfera positiva e bonitinha para o comercial. É um pouco longo, mas vale a pena...

Hearing / Audição

Speaking of Queen, here's a video that proves that a good jingle/soundtrack choices can survive throughout the years and bring us those emotion relationship we can create with a product.

----------------------------------------------------

Falando de Queen, segue um video que prova que um bom jingle/trilha sonora pode sobreviver anos e anos e ressucitar aquelas emoções e afeto que podemos criar com um produto.

Sight / Visão

Also brain associations with reality, humanize the product and at the same time creating moments that the product fits and make part of our lives.

-----------------------------------------------------

Também associações do cérebro com a realidade, humanizar o produto e ao mesmo tempo criar momentos em que o produto encaixa e faz parte das nossas vidas.

Taste / Paladar

A bold ad where the focus isn't how the ketchup tastes like, but the texture and consistence of it, a quality that makes this specific brand different from the others. It took me some extra-seconds to understand the point of the film.... hehe

------------------------------------------------------

Um comercial ousado em que o foco não é o gosto do ketchup, mas a sua textura e consistência, a qualidade que o difere dos seus concorrentes. Demorei alguns segundos a mais para poder entender qual era o ponto do filme... hehe

Taste tip of the day

Potencialize the flavor of the food by eating with the nose held until you swallow, then let it go. I know it's a common sense that smell and taste are connected, but doing this experience once in a while feels very good. It's like a sudden taste injection!!

------------------------------

Dica de paladar do dia

Potencialize o sabor dos seus alimentos, tampando o seu nariz até engolir e depois solte. Eu sei que é senso comum que o olfato e o paladar estão conectados, mas fazer essa experiência de vez em quando é muito legal. Parece uma injeção repentina de sabor!!

Propylaea, 28-07-2008 [Photo: F.I.].

Once upon a time, the musty mix of odours: 'fresh smoke billowing over stale'; 'beery air underpinned by auld-lad sweat and whiskey breath' and 'six month old crisps mashed into mouldy carpet', would have meant one thing to me...
BORRRRRRRRRRING (but maybe a fanta and bag of crisps to last the first three minutes at least).

It's mid-to-late teens when that scent's meaning becomes inverted.
By age twenty, passing a public house evokes the complete opposite to the familiar childhood reaction, and lungfulls on the way to an evening class are savoured in fondness until class is dismissed.

The smell itself has changed a great deal since the smoking ban, but I doubt that will make any difference to the kids of today. They still feel the same stop-running-around-and-sit-down-and-be-quiet frustration now which pub-stink provokes (with or without smoke) and will still feel the same elated anticipation in years to come, when the odour is associated with more fun than they ever had indoors, getting that same smokeless, but musty booze whiff.

When we talk or write, we tend to do so in a manner that suggests we know "all" about a subject. Just as a map cannot say "all" about a territory, we cannot say or know "all" about any particular subject.

Our sense organs select from our environment, so we select what we pay attention to. The words we select to describe an object or event tell about only some of the characteristics.

"Etc." can be used to remind us that more could be said.

Many people are unhappy because they don't know "all" about this or that and wish that they did.

The surest way to to lose truth is to pretend that one already wholly possesses it.

One of the most tantalizing truths we know is that there is so much we may never know.

XIII.

Language tends to be static (not changing); the world dynamic (changing). Much of our trouble in using words comes about because we forget that the world changes much faster than words do. We are often using verbal maps that are somewhat out of date and that no longer accurately describe the territory.

The same word may stand for the same person or thing day after day, even though that person or thing may change, grow and transform. We do not name the process, the originality, the development, the flux.

Man's world has changed more in the past 150 years than in all the time before. The survival of a civilization or an individual depends upon its ability to adapt to change.

"One cannot step in the same river twice." The water that flows past will never again flow past.

What we know of other people is only our memory of the moments during which we knew them. They have changed since then. In a sense, every meeting is a meeting of strangers.

Facts as we see them are quick glimpses of an ever-changing world. It's as if we view separate frames of a moving picture without realizing that what we are viewing is, in fact, a moving picture.

Failure to recognize changes in time leads to statements such as:

"If Joe said it, it's a lie. He's lied to me before."

"You haven't changed a bit."

"Once a failure, always a failure."

If we accept other people as fixed, already classified and shaped by their past, we confirm this limited hypothesis. But if we accept him as a process of becoming, then we are confirming or making real his potentialities.

Dating is a reminder that things are constantly changing. For example, John1973 is not the same as John2008. Or Boss(9 a.m.) is not the same as Boss (10 p.m.).

The night was chilly, not cold, and the oil expensive. A comforter would do then, and you, the luxury of you wrapped around me, then beside me with your hand low on my back, my hair tangled, sheets tangled, legs tangled, then drawn in to roll into a sleepy embrace. Objects appeared one by one: the lamp on the nightstand, the vase on top of the cabinet, books—first shapes, then words themselves—on the shelves, clothes of vague colors on the floor. The light stayed low. Early, too early, we said, and fell back into a sigh and sleep, attempted, never recovered though with senses awakened by that early morning fog, dew, finally yielding to steady rain and a tight pull in my belly as I felt your hot breath soft on my neck.

I long for this, long for the love that holds this warmth, this vulnerable privacy. I long for coffee in bathrobes, company, bathrobes dropped at the shower’s steam promise of hot water shared, hair wet, kisses more urgent as the wanting becomes violent, and that mist again against the dark morning. You, flowing, ebbing, in the rhythm of a quiet day, you rolling in, out, never ceasing, always returning, always departing, but differently. You, your treasures, scents, sweat, traces of you, presented in lingering moments ever nearer. You, treasures purloined, perfume, notes in pockets remaining as your last finger lets go of mine. You run, late, giving in to the day, the door slamming shut behind you. I should, too, but no, not yet. I stay longer, soak in the warmth of a moment. You, whoever you are, wherever you are, wherever you go, whenever you come home again, you, I long for you.

The first list of the Senses series is Sight. These words describe or express sight and seeing:

• Flinch
• Cringe
• Wince
• Grimace
• Scowl
• Frown
• Gape
• Look
• Scope
• Search
• Skim
• Browse
• Squint
• Peep
• Peer
• Peek
• Eye
• Ogle
• Scrutinize
• Analyze
• Dissect
• Inspect
• Pore Over
• Study
• View
• Survey
• Gawk
• Scour
• Comb
• Preview
• See
• Witness
• Glimpse
• Perceive
• Stare
• Recognize
• Regard
• Examine
• Observe
• Eyeball
• Gaze
• Glance
• Glower
• Scout
• Seek
• Spot
• Watch
• Behold
• Notice
• Discern
• Guard
• Glare
• Goggle
• Scan
• Screen
• Monitor
• Sight
• Spy
• Wink
• Inspect
• Check
• Get a load of
• Feast eyes on

The scale is in Kelvin (far left is 100mK, far right is 1000K). Hot stars burn blue, while cool stars burn red. The sun is somewhere near the middle. If the sun burned blue, would our perception of colours and how they relate to temperature be different? I'd imagine that this would be similar to the effect that taking photos under flourescent lights has. The eye adjusts depending on what type of light it's under, but cameras don't. Because they emit a blue-greenish light, shooting indoors, under flourescent lights, images appear blue. This can be corrected by using a red filter.

The red filter cools the colour temperature, moving the colour from left to right on the mired scale. Because the eye adjusts to the light around it, we feel comfortable under many different types of light. However, when we look at an unadjusted photograph that has been taken under flourescent lights, it appears unnatual and strange. Our mind goes to great lengths to adjust our eyes so that we feel comfortable in different spaces. A white t-shirt will appear white no matter which type of light it's under. I'm trying to wrap this up here and can't come up with a decent way to say it. Something along the lines of consistancy and a desire for comfort through consitency/everything being the same. Routine! That still doesn't seem right, maybe someone can help me out. Any ideas?

tony

1. "om mani padme hum" spoken by my dear dear teacher
2. "i love you, sis" spoken by my little brother in his time of crisis
3. "thank you so very much" spoken by an ex-lover 
4.  footsteps on the stairs outside that one time, because I was waiting and knew it was him
4. "good night, angel" spoken by a budding love long gone by
5. "i love you, too" he said finally, just before i left 
6.  Nimh's meow at the edge of the parking lot, waiting there like a dog
7.  The Bach cello suites he played in The Great Stupa that summer
8.  Sniffles in the crowd
9.  The flugel horn to that song played on the radio for the first time
10. The breath, mine and yours that night, that summer, watching the full moon rise

Evidently you weigh about 9 ounces and are the size of an heirloom tomato.  Maybe you don't know exactly what an heirloom tomato is and, therefore, maybe you're not sure just how big that is.  Honestly, I don't know that I can be that much help to you.  I kinda think a tomato is a tomato unless it's a cherry tomato.  And the tomatoes I've seen come in all sizes.  So, who knows?  Anyway, back to what I've learned...

You're also developing your senses.  Sight.  Taste.  Smell.  Touch.  Hearing.  Something your mom read even rocommended that she really begin to vary her diet because it would affect something about the taste of the amniotic fluid or something and would help you develop varied "tastes."  To tell you the truth, there's something about that idea that kinda grosses me out.  But if you enjoy it, that's fine by me.

Since you are beginning to develop your hearing, some people say that you can actually now listen in on what's happening around you, in particular what your mom and I are saying.  So, your mom's been on me about watching what I say.  We want to make sure what you hear is as positive as possible.  We've also been debating what we might want to read to you.  Your mom thinks we should do something like The Chronicles of Narnia.  I love those books, and I'm sure that we'll read them a lot together.  However, I want to read Lonesome Dove to you.  It's written by my favorite author, Larry McMurtry and is my favorite novel.  It's also a Pulitzer Prize winner and a great story.  Plus, your mom's never read it and never will read it.  So, not only do I want to read it to you, but since the two of you are inseparable right now, I'm also excited that she'd have to listen to it as well.  We'll see.

I'm also not sure that your mom and I are going to be able to sleep tonight at all.  As you know, we have a doctor's appointment tomorrow.  THE appointment.  The one where we get to find out what gender you are.  I think I know already.  At least I have a really strong feeling about it.  I can't wait to know for sure.

I love you, Baby.

your dad

Let's get the uzi, the mack, the mp5 and the automatics, I am going in full blazing, Left shots to take out the lames, Right shots taking out the ones I had aimed, I am truly a force that should be stopped, but why should I be, I am all that they got, the call me the Beast, a weird guy none or the least, when ever i say smile people show me cheese, I fit no stereotypes I am unique as can be, but it's always debate who really is he, I am Jixi mr. conversationalist traditional well manner mo fudger, I take baths, i tidy up nice and i love to take showers, Money reject my pockets they said they need to be invested, When i just be chilling I think my money is really Interesting, Mass Communications its a definite honor that i am still right here, I am gonna stomp with my LA light in the dark becuz there is Nothing I fear. I can't be afraid to be ME, because who is me, I am me who is he, HE is ME.

By: Jixi Fox
www.jixifox.com

What you saw is not always what was there...
What you heard is not always what was said...
What you felt is not always what was touched...
What you smelt is not always what the scent essences were from…
What you tasted is not always what you ate…

In a world as unsure and blind as ours, the only thing that can be certain is the perception of self once discovered. We use our senses daily; some more than others to carry out our daily routines and bodily wants and needs. We watch TV, we play videogames, we read, we cook, we eat, there are many actions put in motions to get us more experiences and feeling of what makes us who we are. Everyone has a lifestyle trait we follow we may break them as we mature or we may follow the same actions and thoughts throughout our lives. Self discover is one of the most important fundamental people is our society should come into turns with. Where are you from, who were you ancestors, what do I like about myself, how did I get my name, who are my parents are some of the elementary questions we may ask ourselves to better understand where I am from, where I am presently and where I am heading.
What we discover using our senses are what we can see, it may time and some may have many intense research and deliberations to do to understand their selves, but without knowing, and just knowing is a simple and colossal advantage you may have over what you may be able to do and move on in your life.

Definition: Senses
Senses are the physiological methods of perception. The senses and their operation, classification, and theory are overlapping topics studied by a variety of fields, most notably neuroscience, cognitive psychology (or cognitive science), and philosophy of perception. The nervous system has a specific sensory system, or organ, dedicated to each sense.
http://en.wikipedia.org/wiki/Sense

-----Excerpt----
The traditional five senses are sight, hearing, touch, smell, taste: a classification attributed to Aristotle. Humans also have at least six additional senses (a total of eleven including interoceptive senses) that include: nociception (pain), equilibrioception (balance), proprioception & kinesthesia (joint motion and acceleration), sense of time, thermoception (temperature differences), and in some a weak magnetoception (direction).
-----

Sig-Jixi Fox

Jixi’s Notion: What is your most critical sense of your five (5) senses that you use and do you think you may be able to live a happy life without it?

Jixi Fox
www.jixifox.com

enveloping
mind
soul
body
embedded
deep
flowing
through
sunken
into
memory
taste
smell
lingering
silken breath
though long gone

nay, my dear
don't mistake
no more
ghosts
no reliving
what never was
but only
listening
touching
feeling
beauty

yes

just listening

school was where i caught all the germs from the other kids... i was constantly ill... as if that was no enough, i was constantly irritated and uptight, my senses assaulted by overwhelming noise, smells... so many bodies in one room... and i hated tests and exams - i never performed well in highly stressful situations, always developing fever and mind blank-outs... which made my parents most upset, because they just could not understand my condition... i was a bright kid with an IQ and a wealth of knowledge way above my average peers, so why were my grades so dreadful? ... 

strangely though, i excelled in the performance arts at school, and managed to garner almost every prize there was to be had for anything involving the stage, even at debating competitions... at 3rd grade, i wrote my first musical, chose and directed the cast, coordinated rehearsals and performed in it... 

although more obviously gifted in the arts, i was also avidly interested in the sciences... i begged for my first chemistry set at 9, got a larger one on my 10th birthday, subscribed to young scientist magazines and read every article i could find on chemistry, biology, marine biology, zoology, forensic science and physics... i also loved anthropology and archeology... in essence, i was a very curious kid about what made life the way it is...

as a child, i had dreamed to become a medical doctor and find a cure for my own illness, but at 18, i realised i could never enter medicine - because of my weak health. it was impossible to put in enough study for the difficult qualifying exams, let alone pass them well, and in any event, i would never be able to go through the rigors of medical school suffering from crazy behcet's.

it was then that i made a deliberate (and right) choice to follow my more obvious gifts into the artistic world... art was the easiest for me, i felt a natural affinity towards the visual... reading was feeding an inner hunger... writing was a compelling force - i did not like direct communication, perhaps due to the mouth ulcers, maybe coupled with some form of mild autism / asperger's, but yearned to communicate nevertheless, hence the writing... music was both a challenge and an inexpressible comfort and release. i chose to study music at university because it was the most challenging to me, in a way the least of my gifts... music was an enigma, at once embraceable yet unfathomable and a oh so complex in its simplicity... and thus it remains till today, as i pursue a research masters in music composition, multi-disciplinary-media live art...

i am still learning - my way... with passion... eccentric perhaps, a little off the beaten track definitely... but i am loving it!

a linked page abt special education on my spunkykitty blox: click here

The one picture on the website of Huffingtonpost sums up the crisis the world markets, wall street is in.  Bush has in his 8 years of Presidency not only ruined America, but also the world economy.

I wont be surprised if the BSE Sensex hits the lower circuit breaker at least once today.

Bulls make money, Bears make money, Pigs get slaughtered - A wall street saying

+++

According to How Stuff Works: "A smell can bring on a flood of memories, influence people's moods and even affect their work performance. Because the olfactory bulb is part of the brain's limbic system, an area so closely associated with memory and feeling it's sometimes called the "emotional brain," smell can call up memories and powerful responses almost instantaneously."

Today at lunch when I heated up my split pea soup and I started to smell the dill scent wafting, I was brought back to a time in my childhood. There was always a lot of people at my grandparent's house. With 10 children and many more grandchildren, there was always a lot of kids running around. However, I am brought to a time when I was one of the only kids in the house with my grandma. I was playing in the living room and my grandma was at her post in the kitchen. She would shuffle back and forth from the stove to the cupboard to the table, over and over. She was always cooking for everyone. Her arthritic hands stirred the soup or kneaded the dough... she provided food for her family. When I became a cyclist, she would knit me toque after toque and give it to my mom to give to me to keep my head warm while I biked. I am still amazed at how non-judgmental and supportive she was, even when other people in my family were not.

When she was in the hospital, only days before she passed away after being on this earth for 89 years, I visited her in the evening and fed her ice cream. She loved ice cream, all cream, really. What good Mennonite doesn't?!? She made a cute comment about how our roles were reversed and I was taking care of her and that this is what happens when one gets old. She lived long enough to see her kids and grandkids take care of her and that was long enough.

All of these memories spawned from a bowl of soup. Isn't the human mind amazing.

The first raindrops wash the dusty athenian sidewalks, always slippery during autumn and the Wild Traveler thinks for a moment he's in London - he's suddenly craving for scones, bookstore chains and Muji stationary.

The sun breaks above the clouds, lighting up a colourful bedspread that for a second seems to be in a morocan tend.

At a distance someone is listening to Manu Chao's "Me llaman calle", and the Wild Traveler's eyes see the Ramblas.

Opening the refrigirator, the cold, stale smell of things that have long died in there combined with the fresh mint bought only yesterday, instantly transports the Wild Traveler to a hotel room with a bad a/c in Trinidad, Cuba.

For the rest of the day sensory stimuli of all kinds keep on punching the Wild Traveler, taking him places for only fractions of a second each time, leaving him yearning for more.

At the end of the day the Wild Traveler stands still, disoriented, exhausted. Afraid to smell, listen or taste, he finds a moment's peace under the bed covers (not smelling anything travel-y), only to realise that his senses are resisting his literal inertia and are plotting a revolution that would either kill him or make him plan a trip asap.

And he feels grateful his senses have a mind of their own.